Why You Should Wait a Few Days Before Brewing Your Fresh Coffee

What's in This Post

• The Hardest Part: Waiting When It Arrives
• Still Degassing: Your Beans Are Still Breathing
• Flavor Harmony: Give It Time to Come Together
• Peak Freshness: A Few Days Makes All the Difference
• Better Aromas When You Wait
• Trust the Process

The Hardest Part: Waiting When It Arrives

We know...your coffee just arrived, and you're excited to rip open that bag and brew a cup immediately. We totally get it. But here's our honest recommendation: wait a few more days.

Yes, we roast and ship your coffee fresh. But the truth is, even after it arrives at your door, those beans are still developing. They're not quite ready to show you their best yet. Give them just a little more time, and the difference in your cup will be absolutely worth it.

Still Degassing: Your Beans Are Still Breathing

Even though your coffee has been roasted and shipped, it's still releasing CO2. This degassing process continues for days after roasting, and if you brew too soon, all that trapped gas interferes with extraction.

What does that mean for your cup? The CO2 creates a barrier between the water and the coffee, preventing proper extraction. You'll end up with flavors that are sharp, sour, or just underwhelming, not because the coffee isn't good, but because it literally hasn't finished settling yet.

Let those beans sit for 2-3 more days after they arrive, and you'll notice the difference immediately. The water can finally do its job, pulling out all those complex, delicious flavors we worked so hard to develop.

Flavor Harmony: Give It Time to Come Together

Fresh-roasted coffee is like a symphony that's still warming up. All the instruments are there, but they haven't quite found their rhythm yet.

When your coffee first arrives, the flavors are still a bit chaotic, some notes are too bright, others haven't fully emerged. But wait a few days, and something beautiful happens. Those hundreds of flavor compounds start to balance each other out, creating the harmonious, nuanced cup we intended.

The bright acidity mellows just enough. The body becomes fuller and rounder. The subtle notes that were hiding? They come forward. It's the same coffee, but it's finally ready to shine.

Peak Freshness: A Few Days Makes All the Difference

Here's the thing about coffee: peak freshness isn't the day it's roasted or the day it arrives. It's actually about 5-14 days after roasting, depending on the bean and roast profile.

We ship your coffee fresh, but we're counting on you to be patient for that final stretch. Think of it as the last stage of the process, one that happens in your kitchen, not ours.

Brew it too early? You're missing out on the full potential. Wait those few extra days? You're experiencing the coffee exactly when it's at its absolute best. That's when all the work, from sourcing to roasting to resting, comes together in your cup.

Better Aromas When You Wait

When you first open your bag of Octave coffee, you should be hit with an incredible aroma. But if you brew it immediately, a lot of those aromatic compounds are still bound up with CO2 and haven't fully developed.

Give it a few more days, and those aromas become richer, more complex, more inviting. The coffee smells better, and it tastes better too, because aroma and flavor are deeply connected.

We know it's tempting to dive in right away, but trust us: the wait makes the whole experience more rewarding.

Trust the Process

We roast your coffee with care, and we ship it fresh. But the journey doesn't end when it arrives at your door, it ends when you brew it at its peak.

So here's our ask: when that bag arrives, resist the urge to brew it immediately. Stash it in your pantry for 2-3 more days. Let it finish degassing, that's what the one-way valve on the bag is for. Let the flavors harmonize, let it reach that sweet spot of peak freshness and you'll be glad you did.

We promise, the wait is worth it. That's when you'll taste what we really intended: a balanced, complex, absolutely delicious cup of coffee that shows you exactly why we're so passionate about what we do.

Good things come to those who wait. And great coffee? It comes to those who wait just a few more days.